CounterKite · The daily operating layer for retail teams

Turn scattered store knowledge into clear daily actions.

CounterKite helps retail managers and frontline employees turn scattered store guidance—SOPs, promotions, product updates, and team notes—into clear daily actions for the floor.

2–50 locations
Made for independent and growing US retailers.

The handoff

From what you know

01 / 02
  • 01SOPs
  • 02Product notes
  • 03Promotions
  • 04Sales goals
  • 05Team updates
Made useful for today

Ready for the floor

  • A manager brief
  • A pre-shift huddle
  • Product micro-training
  • Clear next steps

One clear handoff, grounded in the way your stores work.

A calmer opening, by design

Less searching. More ready.

Give every shift a clear thread from the information managers already trust to the actions employees can use with customers.

  1. 01

    Bring the store knowledge together

    Start with the SOPs, product information, vendor materials, promotions, sales goals, and company updates you already have.

  2. 02

    Prepare a manager brief and pre-shift pack

    Use the current workflow to generate a manager brief and employee pre-shift pack from selected store materials. Generated product lessons may need manager review before sharing.

  3. 03

    Share the shift and review results

    Employees open a published pack through a link and can submit quiz answers. Managers can review those results; checklist marks stay in the employee's browser and do not sync.

Current Founding Pilot workflow

See the shift handoff in context.

These screens show illustrative sample data from a synthetic specialty retail store. They represent the workflow currently available in the Founding Pilot.

Available in the Founding Pilot today

Saved manager brief with its opening, source-grounded priorities, and selected store materials.
Illustrative exampleAvailable in the Founding Pilot today

Manager brief

A saved brief keeps the manager’s opening and priorities alongside the store materials they selected.

Employee shift link showing the manager’s saved pre-shift huddle and priorities.
Illustrative exampleAvailable in the Founding Pilot today

Employee pre-shift briefing

A published shift link presents the manager’s saved content to employees. Product lessons may need manager review before sharing, and checklist marks stay in the employee’s browser without syncing.

Unanswered three-question knowledge check on the employee shift page.
Illustrative exampleAvailable in the Founding Pilot today

Three-question knowledge check

Employees can answer the three questions before submitting. This example shows the quiz before submission.

Manager response review showing one submitted attempt, its score, and selected answers.
Illustrative exampleAvailable in the Founding Pilot today

Manager results

Managers can review submitted attempts, scores, and selected answers for a published shift.

Still in development

CounterKite is in active development. This preview covers the workflow currently available in the Founding Pilot.

$49 per location/month

For the people behind the counter

Consistency can feel human.

CounterKite is for specialty retailers and customer-facing teams who need useful training and operational clarity without enterprise software overhead.

This is early access. Features are actively evolving; the usable brief, pre-shift pack, employee link, quiz, and manager-results flow is available today.

For owners & managers

Get the important things out of your head—and into the shift.

Spend less time repeating updates and piecing together what changed. Give each location a focused daily brief and see what the team completed.

For store teams

Know what matters before the first customer asks.

A quick link brings the shift's briefing, product knowledge, talking points, and tasks together—ready to review with the team.

Early access offer

Founding Pilot — $49/location/month

This is early access; features are actively evolving. The current manager brief, employee pre-shift pack, quiz, and manager-results flow can be used today.

Billed monthly for each participating location and renews monthly until canceled. Cancel through the billing portal when available. If it is unavailable, contact support to request cancellation.

Included in the pilot

  • Daily manager briefs
  • Employee pre-shift packs
  • Micro-training and quizzes
  • Employee share links
  • Tasks and action items
  • Manager results

Product lessons may need manager review before sharing. Checklist marks stay in the employee’s browser without syncing. Manager results reflect submitted quiz attempts, scores, and selected answers.

Start Founding Pilot

For growing US retail teams

Make the next shift a little clearer.

Choose how many locations to enroll, review the monthly total, and continue to hosted checkout. Onboarding begins after payment is verified.

Start Founding Pilot

Start your onboarding

Enroll in the Founding Pilot

Share your business and select the locations to enroll. You will review the total monthly recurring amount before hosted checkout. After payment is verified, create a manager account with the same email to start setup.

A short description is enough.

What gets hardest to keep consistent across shifts or locations?

1 location · $49/month

$49 per participating location, billed monthly and renewing monthly until canceled. Cancel in the billing portal when available. If it is unavailable, contact support to request cancellation.